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Strategic Analysis and Strategy Development (Efterår 2003)

Kursuskode : PISTRAT-U1
ECTS Point : 5 Status : Tilvalg
Placering : 5-7 semester Timer pr. uge : 4
Længde : 1 semester Undervisningssprog : Engelsk

Hovedindhold : Core concepts.
Organisational purpose. Competitive Failure and Success.
Analysis of macro-environment, industry and organisation
Developing of corporate strategies and Business Unit Strategies
Strategic evaluation and implementation.
Undervisningsform : Lectures, discussions, case discussions, group work and presentations
Krævede forudsætninger : -
Ansvarlig underviser : Frank Allan Hansen , fall@dtu.dk