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Industriel Design (Fall 2009)

Course code : ME-IND-U1
ECTS Credits : 5 Status : Compulsory
Revised : 10/12 2009 Written : 26/08 2008
Placement : 1. semester Hours per week : 4
Length : 1 semester Teaching Language : English

Objective : - Introduce the student to the processes, methods and theory of industrial design.
- Introduce the student to a number of sketching and presentation techniques.
- Hone the students’ aesthetic sensibility.
- Give the student tools to be better at creative thinking.

A student who has met the objectives of the course will be able to:

• Follow an iterative design process.
• Conduct user-focused design research, based on ethnographic methodologies.
• Understand the principles of creativity and ideation.
• Apply basic design methods within the fields of: aesthetics/form giving, design innovation, usability/ergonomics and brand building.
• Analyse and compare existing products with a focus on: aesthetics, usability and identity.
• Work both independently and in a group on design and sketching assignments.
• Argue for a selected design solution.
Principal Content : Lectures on the industrial design process, design experience, research for design, ideation, usability, design innovation, brand design, aesthetic theory, and introductory design history. Sketching exercises. Presentation of assignments. Case studies.
Teaching method : Lectures, assignments and presentation of assignments. Case studies.
Required prequisites : Good English skills.

Recommended prerequisites : -
Relations : Project 1, Visual Communications & CAD.
Type of examination : Oral examination based on assignments
External examiner : External
Marking : 7 step scale
Remarks : This course is primarily for students enrolled in the program “Engineering Design & Industrial Innovation”, offered by the Department of Mechanical Engineering. It is not applicable with the course MI-IND in the International Design Semester (IDS) program, as the contents are the same.
Teaching material : Design Sketching, Erik Olofsson & Klara Sjölén, KEEOS Design Books AB, ISBN: 978-91-976807-0-07
- Lecture notes on CampusNet.
Responsible teacher : Imad Abou-Hayt , iabo@dtu.dk