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Industrial Strategy (Spring 2005)

Course code : PSTRAT-U1
ECTS Credits : 5 Status : Optional
Placement : 6-7 semester Hours per week : 4
Length : 1 semester Teaching Language : Danish

Principal Content : Strategic analysis of the company´s environment. Assessing and developing the resources, competencies and the strategic capability of the company. Segmentation and differentiation strategies. Creation of strategic options, strategy evaluation and strategy selection.
Teaching method : Lectures, discussions, group tasks/projects and written reports. Students presentation of company- and industry-cases in an integrated part of the course.
Required prequisites : None
Responsible teacher : Frank Allan Hansen , fall@dtu.dk