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Industrial Strategy (Spring 2005) |
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Course code : | PSTRAT-U1 | ||
ECTS Credits : | 5 | Status : | Optional |
Placement : | 6-7 semester | Hours per week : | 4 |
Length : | 1 semester | Teaching Language : | Danish |
Principal Content : | Strategic analysis of the company´s environment. Assessing and developing the resources, competencies and the strategic capability of the company. Segmentation and differentiation strategies. Creation of strategic options, strategy evaluation and strategy selection. | ||
Teaching method : | Lectures, discussions, group tasks/projects and written reports. Students presentation of company- and industry-cases in an integrated part of the course. | ||
Required prequisites : | None | ||
Responsible teacher : | Frank Allan Hansen
, fall@dtu.dk |